The Frame Pro: What We’ve Learned From CES 2025
Samsung unveiled the Samsung Frame Pro live at CES 2025, and having seen it first-hand, we can confidently say this upgraded version is a masterpiece in the making.
Combining the latest Neo-QLED technology with artful design in a way that’s nothing short of impressive, we’re very excited about what's to come this year. So, what’s new? Let’s break it down based on what we saw firsthand.
A Visual Masterpiece: The Frame Pro Gets A Neo QLED Upgrade
One of the biggest upgrades is that Samsung’s The Frame Pro now features a Neo QLED mini-LED panel, taking picture quality to the next level.
We were big fans of the original Samsung Frame TVs, but they relied on edge-lit QLED panels. Which, while worked well for casual viewing, they sometimes fell short of what we’d classify as a truly cinematic performance in comparison to something like the Samsung S95D for example.
Seeing the new Neo-QLED panel in action, it’s clear Samsung has stepped things up. Colours feel richer, and there’s a depth to the picture that’s immediately noticeable. It’s an exciting first impression, and we’re keen to dive deeper into what this new panel can do when we get our hands on a model for testing.
The addition of Pantone’s Artful Colour Validation ensures every hue is accurate and vibrant, which is great news for art enthusiasts and movie buffs alike.
From our first look, it’s clear that Samsung has focused on making the Frame Pro a strong choice for anyone who loved the original Frame’s ability to double as a gallery wall but also values impressive visual performance and we’re looking forward to spending more time with it to see how it holds up in everyday use.
Smarter Than Ever: NQ4 Gen 3 Processor
Under the hood, the Frame Pro comes equipped with the new NQ4 Gen 3 processor, a notable step up from the standard Frame’s processor. From our brief time spent with the model, it’s clear this upgrade is designed to deliver smooth performance and noticeably improved upscaling, so even older content looks better on the big screen.
For gamers, the Frame Pro also brings a 144Hz refresh rate, which is another standout feature. It promises responsive gameplay and smooth motion, making it a strong contender for action-packed games or immersive RPGs. It’s an exciting start, and we’re keen to explore how it performs in different settings.
Goodbye Wires: Samsung’s Wireless One Connect Box
Messy cables can be a nightmare for any setup, and Samsung’s new Wireless One Connect Box looks like a very smart solution that a lot of Frame fans will be pleased about.
Compared to the old wired One Connect box, this wireless version is a big improvement. The transparent wire that connected the TV to the box in previous models is gone, making for an even cleaner setup.
It boasts a wireless range of up to 10 meters, even with obstacles, thanks to Omni-Directional Technology and Wi-Fi 7. This could be a real game changer and something we see being hugely valuable for the more design-conscious TV fans.
Plus, it’s also much smaller now, so you can tuck it away in a cabinet or any discreet spot up to 33 feet from the TV. From our first look, it seems like a well-thought-out addition to the Frame Pro’s design.
More: Samsung at CES 2025: 5 Things You NEED to Know About!
Expanded Samsung Art Store
Image Credit: news.samsung.com
One of the standout features of the Samsung Frame and Frame Pro is their ability to transform into an art piece when it’s not in use.
This year, Samsung has committed to expanding their Art Store even further with now over 3,000 pieces available to choose from as well as the Art Store also being available on other TVs within the Samsung TV Lineup too.
Through a new partnership with MoMa, the Art Store will now include famous pieces like Van Gogh’s "The Starry Night," alongside more modern selections.
We already loved how the Frame’s Art Store gave you so many ways to personalise your space, and it’s great to see even more options being added. It’s a fantastic way to bring iconic works into your home and whether you’re into classic masterpieces or contemporary art, there’s now even more to enjoy!
Is The Samsung Frame Pro Worth It?
As we touched upon at the beginning of this article, these are just our initial thoughts. But, from what we’ve seen from Las Vegas, it’s shaping up to be a really exciting proposition for anyone looking to combine top-notch tech with elegant design. Whether you’re upgrading from the original Frame or diving into Samsung’s art-inspired lineup for the first time, this TV will offer something very special.
Pricing details are still under wraps at the minute, but we expect the Frame Pro to be considerably pricier than the standard Frame, which may deter a few. However, if Samsung can find the right balance, this could be the TV to beat for those who want the best of both worlds: high-performance tech and a statement piece for the home.
